
Law Firms & Attorneys
Law firm websites that help the right prospect find the right attorney.
Most law-firm websites fail the same way: they read like brochures for the partners instead of guides for the prospect. A person in legal trouble isn't shopping lawyers the way they shop a new grill. They're anxious, pressed for time, and trying to figure out whether you handle their specific problem and whether they can afford you. A good law-firm site answers both of those questions in the first ten seconds. The rest is a nice-to-have.
Practice-area pages are the whole game
If you do family law, estate planning, and civil litigation, those should be three separate, substantive pages — each written for the specific prospect searching for that specific problem. Not three bullet points on a "What We Do" page. Not a single grid with everything lumped together.
The reason is both SEO (Google wants distinct, in-depth pages for distinct topics) and user experience (a prospect searching "Missouri child custody attorney" should land on a page that's about Missouri child custody, not on a homepage that lists twelve practice areas equally). Good practice-area pages cover what the legal problem actually is in plain English, the typical process and timeline, what the firm does and doesn't handle within that area, and a clear next step. They're usually 600–1,200 words.
The professional-services pattern we run every day
A law firm site is the same architectural problem as a chiropractic practice, an accounting firm, a residential builder, or a specialty clinic: deep niche pages that rank on the specific problem a prospect has, a fast mobile experience, a compliant intake form, and a credibility layer built from honest client stories. The portfolio below is exactly that pattern applied across different regulated and professional-services industries — a chiropractor with a 17-year client relationship, a nonprofit with intake-sensitive workflows, a real-estate team that wins on niche-page search, a specialty builder with a portfolio structure that closes jobs.
Law just adds bar-specific compliance rules on top of that pattern. We build on the pattern; we defer to you on the rules.
Ethics, disclaimers, and compliant contact
Law-firm websites carry unique compliance constraints most designers don't think about. Your state bar regulates testimonials and case results. "Specialist" and "expert" are regulated terms. Client photos need releases. Every page ideally carries a disclaimer that the content isn't legal advice and viewing it doesn't create an attorney-client relationship. Contact forms need to explicitly remind the user not to send confidential information until representation is established.
We follow the specific rules your bar publishes, and we defer to you on anything gray. The standard patterns — bar-compliant disclaimers, ADA-accessible forms, HTTPS everywhere, no tracking pixels that log PII — are part of every build.
Intake, CRM, and the next-step layer
Clio, MyCase, PracticePanther, Lawmatics, and similar firm-management platforms all have APIs or Zapier integrations we've worked with. Contact-form submissions can land directly in your intake pipeline instead of cluttering an inbox, with routing rules by practice area or office. For firms that prefer to keep intake in email or a shared inbox, that works too — the tooling follows the firm's workflow, not the other way around.
Recent work
Live sites we've built lately
A sample from the portfolio. Every one of these is a site we designed, built, or are actively maintaining today.
Pike Chiropractic ↗
Professional-practice site, a long-running client since 2008. Patient-education library and booking flow.
Adoption Solutions ↗
Nonprofit services site with a Divi theme. Resource library, intake forms, and compliance-friendly copy.
CKE Properties ↗
Real-estate team site. Custom WordPress plugin for flat-HTML neighborhood pages that rank and load instantly.
Lighter Focus Photography ↗
Photographer portfolio. Fast, gallery-heavy, designed so the work does the talking and the booking form is one tap away.
Own The Life You Deserve ↗
Lifestyle and personal brand site. Clean custom design paired with a content-publishing workflow the owner runs solo.
FAQ
Common questions
Can you write the legal content for me?
We can structure and edit it, but the substance comes from you. We're not lawyers — we don't know the nuances of Missouri versus Illinois versus federal family law, and nobody gets well-served by a designer pretending to. What we do is interview you, pull out the way you explain a topic to a client, and put that into publishable form.
Do you do pay-per-click advertising for law firms?
We set up and manage Google Ads for local-service businesses, including a few in regulated industries. Legal is one of the most expensive and most gamed PPC markets, so we'll tell you honestly whether the math works for your firm before recommending it.
What about intake forms and CRM integration?
Yes. Clio, MyCase, PracticePanther, and Lawmatics all have APIs or Zapier integrations we've worked with. Contact-form submissions can land directly in your intake pipeline instead of cluttering an inbox.
Is mobile performance important for law firms?
Yes — arguably more than for other industries. A large share of legal prospects are searching from a phone in a stressful situation. The site has to load fast and the call button has to be impossible to miss.
Ready to talk?
Tell us what you're thinking.
We quote every project as a flat fee in writing once we understand the scope. Drop us a note or give us a call — we'll get back within one business day.